In the third episode of GRAZIA’s podcast The Making Of, we sit down with Chriselle Lim, a Korean-American influencer turned fragrance entrepreneur.

A former stylist and fashion blogger, and one of the original fan-favourite YouTubers since 2010, Chriselle has cultivated a loyal global audience across fashion and lifestyle. Today, she has expanded her career beyond content creation and into the realms of business with her brainchild, PHLUR.

Here, Chriselle shares her story, reflecting on her beginnings in the fashion industry, her transition into social media and content creation, and the personal chapters that shaped her life, including her divorce. She also opens up about how she protects her boundaries in life and her mental health.

This is The Making Of... Chriselle Lim.