In Episode 107, filmed in Monterrey, Mexico, we sit down with Paola, the first Entrepreneur Agent of PR in Latin America and the United States, to explore the real meaning of visibility, trust, and connection in the entrepreneurial world.

Paola shares how she built her business during the pandemic, why PR is about more than social media, and how founders can use media, podcasts, events, and storytelling to build credibility in the real world. She also opens up about burnout, personal branding, intuition, and the challenges of building a company around your own name.

We also discuss Paola’s book, which dives into the Mexican startup ecosystem and the honest stories behind some of the country’s most important entrepreneurs. Throughout the conversation, Paola offers a grounded look at what it really takes to build trust, create meaningfu ...