Experience Matters

by iCrossing

Welcome to Experience Matters, an insightful podcast series from iCrossing that takes a fresh look at customer, brand, and employee experience.

Hosted by Mark Bell, Head of Business Solutions and Transformation Strategy, each monthly episode dives into the trends, challenges, and triumphs shaping the future of experience for brands.

Join us as we sit down with top industry leade ... 

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Marketing
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Podcast episodes

  • Season 1

  • Marketing Bias

    Marketing Bias

    S01 E05
    Mar 13, 2025
    43:14

    Uncover and address marketing bias with audience intelligence insights.

  • AI for experience

    AI for experience

    S01 E04
    Jan 13, 2025
    25:52

    Master effective marketing with expert insights on AI and data.

  • Beyond loyalty

    Beyond loyalty

    S01 E03
    Dec 16, 2024
    41:49

    Transform membership brands by going beyond loyalty to create lasting connections.

  • Sonic branding

    Sonic branding

    S01 E02
    Nov 25, 2024
    39:30

    Amplify your brand experience strategy by unlocking the power of sound.

  • No Excuses

    No Excuses

    S01 E01
    Nov 4, 2024
    22:26

    Explore the future and impact of brand, customer and employee experience.