In this conversation, Ari is joined by Christopher Penn of Trust Insights as they discuss the future of AI in the context of smart search and shopping experiences. They explore the concept of multimodality and how it blurs the lines between language models and multimodal models. They also discuss the role of agents in the shopping experience and the importance of data and accessibility in AI implementation. The conversation highlights the need for businesses to stay informed about the latest developments in AI and the potential for disruption in industries with access to large amounts of data.