Episode notes
Piyush Agarwal, co-founder of Reo.dev, sits down with Victoria Melnikova to talk about why go-to-market is the hardest unsolved problem in developer tools, how companies can have millions of open-source users and still not know who their customers are, and why timing beats volume when selling to developers. He shares how three months of nonstop customer conversations shaped Reo.dev, why their first product was a Google Sheet, and how intent signals turned a 2% response rate into 26%.
Victoria Melnikova is a business and go-to-market expert for developer tools and AI, and host of Dev Propulsion Labs. She works with 40+ early-stage startu ...
Keywords
foundergo to market strategydeveloper toolsagentdeveloper marketing