Full Audio at https://podcasts.apple.com/us/podcast/marketing-to-machines-the-rise-of-b2a-the/id1684415169?i=1000747923047

🚀 Welcome to a Special Deep Dive on AI Unraveled.

The era of capturing human attention is over. We are entering the era of Business-to-Agent (B2A) commerce. In this episode, we explore a new economy where your next customer isn't a human with feelings, but a "ruthless arbiter" of code that cares only about API latency and structured data.

We dissect the "Moltbot Revolution"—open-source agents that negotiate deals without human oversight—and the "Gemini Gatekeeper," where Google’s ...