Episode 24 - How Better Sour is Changing Flavor Trends with Bella Hughes

Have you ever wished the candy aisle offered something more than the same old flavors? Well, today we're talking with Bella Hughes, co founder of Better Sour, a better for you gummy candy company, shaking up the industry with its globally inspired sour treats. Get ready to learn about the rise of global flavors, succeeding in the competitive retail landscape, and how Bella is using her success to elevate the voices of underrepresented communities. Consumer Rundown podcast is your destination for the people, companies and trends transforming today's consumer markets. Whether you’re a CPG enthusiast, an aspiring entrepreneur, or a seasoned investor, tune in to learn about the stories driving ...