Kyle Hewitt started as a territory manager for cannabis company Ace Valley, who recently got acquired by cannabis giant Canopy Growth.

In the episode we talk about how the beer company Ace Hill started a cannabis brand that eventually got bought out by Canopy Growth (4:45).

We also chat standing out as a cannabis brand (8:39) and the important role territory reps play in how brands communicate with consumers (11:11).

And we talk about cannabis beverages in the industry (19:30) and how to create a welcoming retail experience (30:11).