Building a Kid’s Dream Playground with No Plan

In this episode of Business Fumbles, we sit down with Isabella, the passionate founder of Giggles and Cats Indoor Playground, who turned a bad experience with a dirty play center into a business of her own — all for the love of her children. With no business plan, no research, and a big heart, she opened a massive play facility from scratch… and learned everything the hard way.

From ordering equipment overseas with instructions in Chinese, to navigating marketing, rude customers, and unfair reviews, Isabella shares the real challenges behind starting a family-friendly business with little guidance — and how her obsession with cleanliness became both her brand and her burden.

🎧 Tune in for lessons on:

• Why demographic research is everything
• Startup cost shock: $80,000+ and still short