How My Condo Bankrolled a Startup

Branded Assets with Kate Bouchard by Armature Collective

Episode notes

What does it really take to bet on yourself — financially and emotionally?

In this solo episode, Kate Bouchard shares the unfiltered story of how real estate became the foundation for her entrepreneurial journey. No trust fund. No tech-bro boyfriend. Just a mortgage, hard-earned equity, and the courage to take a real risk.

Kate walks through her transition from corporate into entrepreneurship, the life changes that forced her to reassess everything, and the decision to remortgage her condo to fund the early stages of Loba. She breaks down not just what she did, but what she stood to lose.

This episode pulls back the curtain on the financial realities founders rarely talk about — lifestyle trade-offs, personal guarantees, debt, and knowing when you’ve reached the edge of your risk tolerance.

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Keywords
women in businesswomen entrepreneursstartupsbrandingbusinessventure capitalfemale foundersbusiness podcast for womenmoney and powerstartup lifebusiness newswomen in business,investingmarketing strategyfounder storiesbusiness podcast
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