Join us in a conversation with the Goodrich family—Julie, Cliff, and Chism—as they share insights from the rodeo trail. We meet Julie Goodrich, a four-time IFR qualifier in barrel racing, who discusses her psychological approach to competing, including the importance of visualizing her runs for enhanced performance. Cliff Goodrich, a veteran cowboy and five-time IFR average winner, reflects on his experiences with the University of Tennessee-Martin rodeo team and talks about his dedication to nurturing new talent through his roping schools, now in their 33rd year. Meanwhile, Chism Goodrich, a young talent currently ranked 4th in the IPRA world standings in calf roping, discusses his weekly practice routines, the strategy behind scoring high in competitions, and his upcoming transition to college where he plans to study business management. Whet ...