In this episode of Behind the Brand, hosts Taylor and Kelly sit down with Emily Bertram, Director of Marketing and Communications at the St. Cloud Area Chamber of Commerce and Editor of Business Central Magazine. Emily shares her journey growing up in Central Minnesota and her career path that led her to the Chamber. The discussion covers the unique challenges of marketing for a multi-city chamber, the transition from CVB to Chamber, and the pivotal role of networking, professional development, and advocacy in the Chamber's operations. Emily also talks about the comprehensive array of events the Chamber hosts and the successful collaboration with Moxie on their fresh website launch. The episode concludes with insights on the importance of community involvement and practical steps for businesses to become Chamber members.

00:00 Introduction  ...