How much would the Chicago Bears be worth if the franchise were ever put up for sale?

On this episode of the Bears Broz Podcast, Big Will and JDubbs break down the potential value of one of the NFL’s most historic franchises. They discuss the strength of the Chicago market, the power of the Bears brand, rising NFL franchise values and what could push the team’s sale price into the billions.

The Broz also examine the growing popularity of Caleb Williams. With increased national attention, major expectations and the potential to transform the Bears, is Caleb becoming the NFL’s next superstar—and possibly the future face of the league?

Topics include:

The estimated value of the Chicago Bears

What the franchise could sell for

Why NFL team values continue to rise

The power of the Bears brand

Caleb Willia ...