This week, Brendan sits down with Jake Hytken, a trailblazer in the Product and Marketing Equity domain. With a rich career history, Jake has been at the forefront of delivering innovative solutions in diversity, equity, and inclusion for esteemed companies. As a passionate advocate within the disability community, Jake sheds light on best practices for fostering inclusivity in strategy and design. Tune in as he shares insights that resonate across industries and explores the transformative power of equitable marketing practices.

Episode 22 Chapters:

00:58 - Jake’s Work in Equitable Marketing

02:19 - Media, Program, and Product Representation

03:26 - Inclusion is Profitable

08:47 - Socioeconomic Status and Disability

10:54 - The Charity Model of Disability

14:05 - Inclusion vs. Equity

17:47 - Social ...