In this episode of Burning the Ships, I sit down with David Richter—real estate investor, founder of Simple CFO Solutions, and author of Profit First for Real Estate Investing. This conversation goes deep into a problem I see constantly in our industry: people who look wildly successful on the outside but feel stressed, broke, and out of control behind the scenes.

David shares his journey from cutting his teeth inside a high-volume real estate operation doing 25 deals a month, to realizing they were spending more than they were making—and that deal count means nothing without financial clarity. We unpack why so many entrepreneurs are incredible at generating revenue but terrible at keeping it, how shame and avoidance keep people stuck, and why most investors are unknowingly playing the wrong game with money.

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