Struggling to figure out how to find your niche as a therapist or coach? In this episode,I’m breaking down the key elements that make up a successful niche, focusing on the sweet spot between your expertise, passion, and market demand.

We’ll dive into why it’s essential to solve specific problems for your clients instead of getting lost in vague, flowery language. I’ll share common fears and mistakes many therapreneurs face when niching down—like prioritizing process over outcomes—and how you can avoid them.

You’ll also learn how to identify a “starving crowd” with urgent needs and how to use market research to understand exactly what your ideal clients are craving.

By the end of this episode, you'll have a clear idea of how to craft messaging that resonates with your audience and hopefully find a niche that not only aligns with ...