Welcome back to Louisa’s January Series. After the success of the 2024 series, she wanted to return with something deeper, more practical and more psychology-led for 2026.

Sobriety is a simultaneous process of knocking alcohol off the pedestal that we all tend to put it on, and placing sobriety on one instead. To begin with, let's reframe what alcohol offers.

Louisa Evans is a psychology-based practitioner, clinical hypnotherapist and the host of the Sober Rebel podcast. She specialises in helping people change their relationship with alcohol in a grounded and realistic way, using a blend of cognitive behavioural approaches, emotional regulation, habit science and nervous system understanding. Her work focuses on grey area drinking, midlife identity shifts, and supporting people who want sobriety to feel steadier, clearer and more sus ...