Welcome back to The Pro Player Podcast, the show where we explore the stories, experiences, and lessons from the people shaping the future of sport and performance.

Today's guest is someone who represents the evolving face of modern coaching—where performance excellence and human development go hand in hand.

Joining us is Jake Lister, a coach, educator, and developer whose work spans academy football, coach education, and athlete development. Throughout his career, Jake has built a reputation for looking beyond the traditional metrics of success and focusing on what truly drives long-term performance: people.

In a sporting landscape often dominated by tactics, results, and outcomes, Jake brings a refreshing perspective. His philosophy centers on creating environments where players can thrive not only as athletes, but as individu ...