Fatty Lumpkins Sandwich Shack

Brett (and Jera) Gilbert from Fatty Lumpkins Sandwich Shack sit down and talk about their non traditional business plan that ultimately led to their success on Muskegon's Lakeshore. Brett talks about fostering a lasting culture that enhances their employees work/life balance and leads to loyalty, Jera's unique and incredible recipes, and the $300 dusty Craigslist prep table that pushed them to pursue their dreams of deli ownership.