A story about rebuilding how a company runs from the ground up.

This podcast is for SaaS founders wondering whether the playbook they've been running is still enough to keep their edge.

Most software CEOs scale by hiring. Few question that.

Tim Barker, CEO of Attain IP, walked away from the obvious next move. After scaling Salesforce in EMEA, leading DataSift through Twitter's data shutdown, and running a public mental health platform for five years, he turned down PE roles and board seats to start over. New company, new market — white-box AI for patent attorneys. But the real bet wasn't the market. It was the build: five people, no functional org, agents doing the work a department used to. That's the choice I wanted to understand.

This inspired me to invite Tim to my podcast. We dig into how the operati ...