🎙 Episode 39 – How To Add Knee Pain Niche

In this episode of The Practice Builders Podcast, Dr. Vince Leone and Dr. Kyle Pankonin break down why chronic knee pain is one of the most overlooked and profitable niches chiropractors can add once spinal decompression is dialed in.

They unpack the data, clinical realities, equipment, pricing, and simple internal marketing strategies that make a knee program a powerful second niche without ads, funnels, or added burnout. This is a practical, experience-driven conversation rooted in real clinic outcomes, not theory.

You’ll learn:

• Why chronic knee pain affects nearly 25% of U.S. adults and represents a massive, underserved patient base
• Why knee osteoarthritis is especially well-suited for non-surgical, technology-driven care
• The essen ...