Your Business Plan Isn't the Prob...

Your Business Plan Isn't the Problem, You Are | Bob Dickerson

The Gilberto Herrera Show di Gilberto Herrera
S1 · E4
27 ago 2026
55:53

Note sull'episodio

Bob Dickerson has sat across from more small business owners than almost anyone in Alabama. Fifty-three years of it. He has heard every pitch and read every plan.

Ask him why most owners stay stuck and he does not point at the plan. He points at the owner.

That answer is uncomfortable. It is also the fastest thing you can fix.

WHAT WE COVER

  • The number one thing holding small businesses back, and why owners never spot it in themselves
  • Why a clean business plan does not make you fundable
  • What Bob reads in an owner before he ever looks at the numbers
  • Why he walked away from a good banking career to build something of his own
  • What A.G. Gaston meant by "green power" and why it still decides who grows
  • What building it actually cost him at home

ABOUT BOB DICKERSON

Bob Dickerson is the founder of the Birmingham Business Resource Center and the A.G. Gaston Business Institute and Conference. He has spent more than three decades helping small business owners get funded and grow.

TIMESTAMPS

00:00 Introduction

01:07 Meet Bob Dickerson, founder of the BBRC

04:15 The #1 thing holding small businesses back

07:28 Bob's first day in banking, 1973

10:49 The credit scoring system he refused to accept

18:40 Why he left banking to build the BBRC

22:34 A.G. Gaston, green power, and what it really meant

41:06 The personal sacrifice behind his success

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Parole chiave

small business funding
entrepreneurship