Your website can't say no to you.

A better logo won’t land your first customer. A real conversation might.

In this audio edition of The EPIC Advantage, Vic Keller walks through how to find your first customers, make a clear offer, and learn what people will actually pay for. The same process applies when you’re launching a new product, service, or location.

In this episode:

• How to create a founding-customer offer.
• Who belongs on your list of twenty potential customers and referral sources.
• What to say when you reach out.
• Three questions that turn customer feedback into your next opportunity.
• When to start spending on marketing.

Your move this week: Write down twenty names, draft your offer, and contact five people. If you want Vic’s feedback on your message, reply to the newsletter with what you’re planning to send.

Read the full newsletter.