Episode Title: Hip Hop & Digital Music Marketing Feat. Faheem Smith
In this episode Durell is joined by digital music marketing expert Faheem Smith. Durell and Faheem begin the episode talking about his early memories of music and his love for hip-hop. Faheem and Durell talk about his early experiences entering the music industry professionally as an artist but then getting burnt out and deciding to make the pivot into wanting to learn the business side of the music industry. Faheem talks about his work building street teams for a variety of different major labels which lead to him branching out on his own and starting his own company called Off Spring Entertainment. Faheem shares that while he had a lot of fun working the labels he eventually decided to leave the major record label music space and transition into working with several internati ...