The Atlas Ink Podcast

di Atlas Stationers

Stagione 1

These Business Decisions Changed Our Stationery Shop Forever | The Atlas Ink Podcast | Episode 17

What were the biggest decisions that shaped Atlas Stationers into the business it is today? In this episode of The Atlas Ink Podcast, we look back at the game-changing choices, risks, and turning points that helped take Atlas from a traditional stationery store to where we are today. For nearly nine decades, Atlas stories have lived behind the counter. Now they’re hitting the airwaves. The Atlas Ink Podcast features brothers Brian and Brendan, 4th-generation co-owners, chatting a few times a month about life at Atlas. From behind-the-scenes moments and store happenings to new product drops and upcoming events, it’s an inside look at Atlas, straight from the source. Want us to talk about a specific topic in a future podcast? Comment below and let us know!

S1 · E17

25 set 2026

41:40

The Hobonichi Rush Isn’t Over + Other Planners We Love | The Atlas Ink Podcast | Episode 16

The Atlas bros are back with another podcast episode that discusses planner season and the continuously growing team. For nearly nine decades, Atlas stories have lived behind the counter. Now they’re hitting the airwaves. The Atlas Ink Podcast features brothers Brian and Brendan, 4th-generation co-owners, chatting a few times a month about life at Atlas. From behind-the-scenes moments and store happenings to new product drops and upcoming events, it’s an inside look at Atlas, straight from the source. Want us to talk about a specific topic in a future podcast? Comment below and let us know!

S1 · E16

11 set 2026

49:45

From Sidewalk Sale 39 to Hobonichi Season | The Atlas Ink Podcast | Episode 15

We’re recapping an incredible Sidewalk Sale and talking all things Hobonichi as we get ready for the 2027 season. Plus, we share what’s coming next for Atlas Stationers and the Atlas Ink Podcast. For nearly nine decades, Atlas stories have lived behind the counter. Now they’re hitting the airwaves. The Atlas Ink Podcast features brothers Brian and Brendan, 4th-generation co-owners, chatting a few times a month about life at Atlas. From behind-the-scenes moments and store happenings to new product drops and upcoming events, it’s an inside look at Atlas, straight from the source. Want us to talk about a specific topic in a future podcast? Comment below and let us know!

S1 · E15

31 ago 2026

1:02:05

Sitting Down with the Creator of the Atlas Sidewalk Sale | The Atlas Ink Podcast | Episode 14

In this special episode, we sit down with our father and 3rd-generation Atlas Stationers owner, Donald Schmidt, to hear the story behind the creation of the Atlas Sidewalk Sale and how it grew into the event it is today. For nearly nine decades, Atlas stories have lived behind the counter. Now they’re hitting the airwaves. The Atlas Ink Podcast features brothers Brian and Brendan, 4th-generation co-owners, chatting a few times a month about life at Atlas. From behind-the-scenes moments and store happenings to new product drops and upcoming events, it’s an inside look at Atlas, straight from the source. Want us to talk about a specific topic in a future podcast? Comment below and let us know!

S1 · E14

24 ago 2026

1:07:33

Hobonichi 2027 Is Almost Here & Retail Team Growth | The Atlas Ink Podcast | Episode 13

We share the latest on the upcoming Hobonichi 2027 launch, exciting team promotions and expansion at Atlas Stationers, and what these changes mean for the busy season ahead. For nearly nine decades, Atlas stories have lived behind the counter. Now they’re hitting the airwaves. The Atlas Ink Podcast features brothers Brian and Brendan, 4th-generation co-owners, chatting a few times a month about life at Atlas. From behind-the-scenes moments and store happenings to new product drops and upcoming events, it’s an inside look at Atlas, straight from the source. Want us to talk about a specific topic in a future podcast? Comment below and let us know!

S1 · E13

31 lug 2026

49:14

Sidewalk Sale Special + Big Giveaway | The Atlas Ink Podcast | Episode 12

Giveaway Alert! We are giving away one of our exclusive Sidewalk Sale 3/4 Sleeve Baseball Shirts to one lucky, randomly selected winner! HERE'S HOW TO ENTER 1) Subscribe to @atlasstationers1939 2) Like the video 3) Comment below your favorite part of the Sidewalk Sale. If you've never attended, comment what you think would be your favorite part of the event! We will randomly select a winner on August 17 at 12pm CT! Must live in the United States to win and over the age of 18. YouTube is in no way sponsoring nor affiliated with this giveaway! Sidewalk Sale Event Information https://www.atlasstationers.com/pages/sidewalk-sale-39 For nearly nine decades, Atlas stories have lived behind the counter. Now they’re hitting the airwaves. The Atlas Ink Podcast features brothers Brian and Brendan, 4th-generation co-owners, chatting a few times a month about life at Atlas. From behind-the-scenes moments and store happenings to new product drops and upcoming events, it’s an inside look at Atlas, straight from the source. Want us to talk about a specific topic in a future podcast? Comment below and let us know!

S1 · E12

17 lug 2026

1:14:14

Back from Japan and Back in the Chaos | The Atlas Ink Podcast | Episode 11

Fresh off a trip to Japan, the Atlas Brothers sit down to share travel highlights and the inspiration brought home. We also cover affiliate program updates, the countdown to Sidewalk Sale 39, and a packed schedule of upcoming in-store events and pop-ups. For nearly nine decades, Atlas stories have lived behind the counter. Now they’re hitting the airwaves. The Atlas Ink Podcast features brothers Brian and Brendan, 4th-generation co-owners, chatting a few times a month about life at Atlas. From behind-the-scenes moments and store happenings to new product drops and upcoming events, it’s an inside look at Atlas, straight from the source. Want us to talk about a specific topic in a future podcast? Comment below and let us know!

S1 · E11

3 lug 2026

1:03:04

Our Stationery Business Is Up Over 100% And Here's Why | The Atlas Ink Podcast | Episode 10

For nearly nine decades, Atlas stories have lived behind the counter. Now they’re hitting the airwaves. The Atlas Ink Podcast features brothers Brian and Brendan, 4th-generation co-owners, chatting a few times a month about life at Atlas. From behind-the-scenes moments and store happenings to new product drops and upcoming events, it’s an inside look at Atlas, straight from the source. Want us to talk about a specific topic in a future podcast? Comment below and let us know!

S1 · E10

5 giu 2026

49:20

Fountain Pen and Stationery Mystery Box Talk | The Atlas Ink Podcast | Episode 9

Join us on June 5th & 6th for our YAFA Surprise Box Pop-Up featuring special guest Ken Jones of YAFA, flying in for a two-day event you won’t want to miss. Browse hundreds of pens available for purchase and experience the excitement of our in-person mystery boxes, offered in multiple price tiers and filled with a curated mix of pens, inks, and stationery. Each box will include a Leuchtturm1917 notebook, and we’ll be offering free embossing exclusively for Leuchtturm1917 notebooks, whether received in a surprise box or purchased during the event (no other brands eligible). Brands that may appear in your box include Monteverde, Conklin, Diplomat, Delta, and Maiora. As an added bonus, the first 200 guests through the door on Friday (June 5th) will receive a FREE Monteverde Ritma Fountain Pen (a $60 value), and the first 200 guests on Saturday (June 6th) will receive a FREE exclusive Monteverde ink bottle (a $12 value), available only at this event. For nearly nine decades, Atlas stories have lived behind the counter. Now they’re hitting the airwaves. The Atlas Ink Podcast features brothers Brian and Brendan, 4th-generation co-owners, chatting a few times a month about life at Atlas. From behind-the-scenes moments and store happenings to new product drops and upcoming events, it’s an inside look at Atlas, straight from the source. Want us to talk about a specific topic in a future podcast? Comment below and let us know!

S1 · E9

22 mag 2026

1:05:36

LIVE at the Chicago Pen Show | The Atlas Ink Podcast | Episode 8

S1 · E8

11 mag 2026

1:00:31

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