In this episode, I sit down with Rich Tu, artist, designer, educator, Partner and Executive Creative Director at Sunday Afternoon, and the artist behind the official FIFA World Cup 2026 New York/New Jersey Host City Poster.

We discuss his journey growing up in New Jersey as the son of Filipino immigrants, how his father first introduced him to drawing, and the creative influences that shaped his career, from comic books and storytelling to branding, design, and creative leadership.

Rich shares the story behind creating the FIFA World Cup 2026 NY/NJ Host City Poster, revealing the symbolism woven into the design, the inspiration behind its iconic imagery, and what it means to contribute to one of the world's biggest sporting events. @fifaworldcup @fifa @fwc26nynj

We also talk about his upcoming collaboration  ...