You book a guest, record a great conversation, send them the Spotify link when the episode drops, and never speak again. Sound familiar? Most podcasters treat their guests as one time content contributors and miss one of the biggest growth opportunities available to them. In this episode, Jon breaks down five specific ways to maximize every guest relationship before, during, and long after the recording ends.

The five strategies cover everything from making it genuinely easy for guests to share the episode, not just sending a raw link but creating shareable graphics and sample captions, to collaborating on posts, proposing guest swaps for shows they host, and asking for reviews in a way that actually gets results. Jon makes the math clear: even if only half your guests leave a review when asked, that's 25 new reviews over the course of a ye ...