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Great work deserves to be seen.

But many creators, entrepreneurs, and small business owners put in real effort without creating the visibility, trust, and opportunities their work needs to grow.

In this episode of Spaghetti to Strategy, Bill Walker and Gregg Lawrence break down seven common amplification mistakes that kill momentum.

From waiting too long to talk about your work to posting inconsistently, using unclear messaging, ignoring your audience, skipping calls to action, choosing the wrong platforms, or failing to repurpose content, these mistakes can keep strong businesses invisible.

The primary purpose of ampli ...