On this episode of the S.S.W. Podcast, we sit down with Brandi Proffitt and hear the incredible story behind her journey through the California cannabis industry.

Brandi entered cannabis nearly 10 years ago as a budtender and worked her way up to becoming a co-owner of Woodland’s first and only mom-and-pop dispensary & delivery service. Her journey into cannabis was deeply personal.

After her dad’s cancer diagnosis, Brandi dove headfirst into learning about cannabis, the Endocannabinoid System (ECS), and how cannabinoids interact with our bodies.

Before cannabis, Brandi taught at a cosmetology school in Napa—and she discovered that much of her science background could be applied to cannabis education in ways she never expected! From budtender to business owner. From education to entrepreneurship. This is Brandi’s ca ...