Are you charging less than you're worth and wondering why your business isn't growing as quickly as you'd like? In this episode, Katrina Sawa shares the mindset shifts and practical strategies that help entrepreneurs confidently raise their rates. From her own pricing journey to selling transformation instead of features, Katrina explains why undercharging is often a confidence or sales issue, not a pricing issue. If you're ready to charge what you're worth and make more money, this episode is for you.

WHAT YOU'LL LEARN IN THIS EPISODE

• Why so many entrepreneurs undercharge themselves.
• How Katrina increased her rates from $59 to $1,000 per hour.
• The difference between a pricing problem and a sales problem.
• Why you must sell the transformation, not the service.
• How your 'Need  ...