small business | BIG Impact

small business | BIG Impact

di Jalen Séguin

Imprenditoria Amministrazione

Stagione 1

Busting 6-Figure Myths, with Jacinthe Koddo of Koddo & Co

Jacinthe is the founder of Koddo & Co., a business financial literacy and fractional CFO service provider. She’s also a serial business owner, was trained as an interior designer and learned business finance the hard way over the last decade. Seeing the same pattern of money stress and shame in dozens of her clients has fueled her passion for financial literacy for small business owners, especially for women and creatives.Jacinthe is also a long-time yogi and meditator. This, along with her personal and professional development efforts, has been part of her toolkit to stay present, minimize the emotional dips, and lean into the lessons on the entrepreneurial roller coaster as they inevitably come up. Listen in on what she's learned as she busts some 6-figure myths.

Getting Back in the Game

Kristy O'Leary is a co-founder of Decade Impact, which is a boutique consulting firm that helps businesses measure and improve their social and environmental impact. Her expertise lies in designing impact business models, and defining purpose and future actions for businesses that drive positive change. Before co-founding Decade Impact, she worked in various fields related to sustainability and social impact, ranging from impact measurement in the cacao supply chain to campaigning for community investments for wind farms. Kristy has been a B Corp power user since 2013 and continues to deepen her dedication to the B Corp movement. Guided by a sobering recognition that we live in times where our choices are shaping whether future generations will have a livable future, Kristy has drawn upon allies she found when she moved to Vancouver BC from Lunenburg, Nova Scotia. That and her own “pig-headed stubbornness” has helped to claim her calling… to play a significant role in supporting the sustainability revolution. Listen to Kristy’s story and discover how your epic failures can be super valuable, and can transform into your greatest strengths especially when you’re committed to getting back into the game.

In for the Long Game

This is a special International Women’s Day episode, so get comfortable because we cover a lot of ground in this episode with my guest Madeleine Shaw. I think of Madeleine as a titan in the social impact world. She has launched and led multiple impact ventures for over 30 years. She and her business partner Suzanne Siemens founded Lunapads in 2000, and rebranded as Aisle in 2020. Their company was one of the first in the world to champion natural menstrual care products and sustainable menstrual equity, and has proudly been a B Corp since 2012. Madeleine is also a speaker, mentor and the author of The Greater Good, Social Entrepreneurship for Everyday People Who Want to Change the World. This book, and Madeleine herself, is an invitation and support to “everyday people” to find their own way to empowerment and change-making through social entrepreneurship. It becomes quickly apparent that Madeleine is profoundly committed to an expansive vision. She’s not just focused on creating social benefit through business, she’s working to redefine what success as a social entrepreneur means in a 21st-century world. So, settle in and listen to what can happen when you commit to playing the long game.

Crushed by My Vision

Ivelisse Morales is our guest today. Her company is “Bombilla” which means lightbulb in Puerto Rican Spanish, and this company shines bright with its all women-of-color staff and is fueled by a national network of diverse co-conspiring creatives on their mission to make the world brighter. In less than five years, this small & mighty team has served over 60 clients in the Bay Area and across the US with brand strategy, visual identity and graphic design. Ivi is a recognized speaker, poet and writer and an award-winning entrepreneur who brings a decade of experience in using marketing as a force for good—for brands of all sizes. From inside major creative agencies like IDEO and Ogilvy and beyond, Ivi has sharpened her creative skillset in public relations, media, design, marketing and communications all in the service of positive change. When you listen to her, she comes across super chill, bright, and thoughtful, but don’t let her seemingly casual demeanor fool you, she’s a high-achieving dynamo that has recently learned the hard way that even a beautiful vision can crush you.

Giving from a Full Cup, with Harmony Ziegler of AKOYA Lifestyle and Wilderness Therapy

In today’s episode you’ll meet Harmony Ziegler of Akoya Lifestyle & Wellness Therapy. Akoya offers an innovative therapeutic approach to online therapy, therapy & wellness outdoors, and personal luxury retreat therapy. Harmony is an accredited wilderness guide, and she’s also a Registered Clinical Counsellor with a Master of Science in Counselling. She specializes in therapy for leaders, entrepreneurs, creatives, and game changers to maximize their social impact. You’ll notice the cadence of this conversation with Harmony is a little slower and intentional than usual. I think this, in part, comes from the qualities, pace and presence that she has cultivated in order to create spaciousness for people and their stories to unfold. Harmony shares the journey she took so that she could Give From a Full Cup.

On the Bleeding Edge of Culture

This week’s story is about Being on the bleeding edge of culture. At the age of twenty-five, Sandra Nomoto founded Conscious Public Relations Inc., an award-winning virtual agency that certified as a B Corporation. After a decade in business, she authored and self-published The Only Public Relations Guide You’ll Ever Need. Living vegan since 2018, Nomoto is now The Content Doctor, a content writer and editor for vegan businesses who also helps vegan and spiritual non-fiction authors. She recently released the world's first vegan marketing book titled, Vegan Marketing Success Stories, and aspires to eat vegan food around the world and blog about it. It’s clear that Sandra is passionate about systemic change, and in particular the adoption of vegan business practices.

Getting Traction, with Sharon Marshall of DEVA

Sharon Marshall is helping Indigenous women to find their voice and create better economic opportunities through virtual administration. Her company, DEVA Training & Staffing Solutions, trains and contracts Indigenous women as virtual assistants. She talks about her connection to the strands of her "braid," her strong alliance with PowHERhouse, and reGEN Impact Media. These companies and many others have been pivotal in DEVA gaining traction. DEVA's emerging success is a testament to the value of embracing interdependence.

Dancing with Timing, with Cheryl LeBarr of MADE Outdoor

Cheryl LeBarr has had a lifelong obsession with high quality outdoor gear. Now, they are the operations anchor of the 3 member co-founding team at MADE Outdoor. MADE creates customized performance outerwear at the same price point as off the shelf equivalents. Then they take it a few steps further. They ignore gender by focusing on the perfect fit, and they create their products with a deep commitment to a more sustainable and socially responsible future. In this episode, Cheryl shares her experience of dancing with timing.

People Want to Help, with Eric Franzo of Purposely

Eric Franzo and the Purposely team help companies find volunteer opporunities for their employees. They facilitate and coordinate purpose-built events that bring employees from local companies to help nonprofits with ambitious projects. Purposely is a startup that is finding its place, in part, with the generosity of people in the business world who recognize the contribution that they are determined to make.

Rolling with the Punches, with Carolyn Williams of The Bar Method

Carolyn Wiliams owns and runs The Bar Method fitness studio in Vancouver. Navigating the COVID years provided her with a number of lessons in "rolling with the punches." She shares how she kept her head above water and found the strength to keep moving forward in the face of multiple "character-building opportunities." Here's a hint... it has something to do with remembering the past and imagining the future.

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