“You don’t need to fake it—because faking it is what burns people out.”

Former D1 linebacker, veterinarian, and ultramarathoner Dr. Jake Rostas joins NILfluencer to talk about purpose-driven branding, mental health, and why student-athletes must build more than a highlight reel. From team-first mindsets to running 63 miles in freezing Wisconsin, this episode is packed with powerful truths on authenticity, discipline, sacrifice, and building a legacy that lasts.

What you'll learn:

– Why authenticity is your greatest NIL asset

– The mental lessons Jake learned from ultramarathons

– What it really means to build a brand with discipline

– How to transition from athlete identity to long-term impact

– When to post, what to post, and how to think long-game

– The one thing every ath ...