Campaign Breakdown: Old Spice

Campaign Breakdown: Old Spice

Esplicito
Manipulating The Masses di Kaitlin McMillan & Zach Phillips
S2 · E17
28 giu 2022
56:48

Note sull'episodio

Kaitlin and Zach examine the beginnings, target demographic, and story behind the notorious "Old Spice Man" commercials. How new media leveraged the commercial to new heights and boosted sales in the process.

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Parole chiave

marketing
advertising
ads
ad campaign
marketing podcast
commercials
old spice