3. Avoiding vanity metrics, making decisions, and driving outcomes with marketing data - Josh Burns
Making Data Matter di Sawyer Nyquist and Troy Dueck
Note sull'episodio
In this episode, we sit down with guest Josh Burns - Founder and CEO of Spark Collective - a Digital Marketing agency for nonprofits.
We discuss:
- Why marketing matters for nonprofits
- How do you make data-driven decisions about marketing?
- What are some fundamental marketing best practices for nonprofits?
- How do you decide which metrics to track in your marketing campaigns?
and more.
Parole chiave
DataNonprofitLeadershipTechnology