Note sull'episodio
Most coaches think client creation happens somewhere specific — at a networking event, on social media, through a particular strategy. Rose Latham has been creating clients at funerals, school gates, and local networking groups for over a decade. Not because she's looking for them, but because she's simply living her life with genuine curiosity about the people around her.
Rose is a life and leadership coach based in the UK and a client experience director at the AJC coaching career school. In this conversation, she and James talk about what it actually looks like to build a coaching practice from the life you're already living — how to move through small talk into real conversation by asking questions that make people think, why dropping the "in order to" changes everything about the energy you bring into an interaction, and how showing up to the same networking groups consistently over time builds the kind of trust that no single tactic can shortcut.
They also get into the importance of slowing down as a practice rather than a luxury, tracking where your clients actually come from so your thinking doesn't pull you in the wrong direction, and the question Rose asked a woman at a funeral that led to two and a half years of coaching together.
If you've been overcomplicating client creation or looking somewhere out there for conversations that are already happening right where you are, this episode offers something simple — and a reminder that who you're being in those conversations matters more than any strategy you could bring to them.
If this resonated and you're ready to explore what's possible for you and your business, reach out to James at JMWightman.com.
Connect with Rose: linkedin.com/in/roselathamcoaching
Connect with James: JMWightman.com
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