What does it take to build a global vertical drama platform? In this interview, I speak with Batyr, Director of Business Development at Kedoo, the company behind LoveDrama, about how the platform is expanding across Latin America, Europe, the Middle East, and other international markets.

We discuss:

• LoveDrama's global content and localization strategy

• Why one-size-fits-all doesn't work in vertical dramas • Co-production and IP partnership models

• How LoveDrama chooses and develops original content

• Building long-term IP instead of one-off hits

• User acquisition beyond paid advertising • Using YouTube as a growth engine

• AI in production, analytics, and content development

• Why vertical viewing is here to stay

• The future of global vertical dramas Whether you're a producer, w ...