Episode 30, Liz McCollum

Liz McCollum has spent nearly two decades working as a part of the team at BZA PR and McCollum joins the podcast to discuss the inner workings her team puts into getting a PGA Tour event ready to host the media. McCollum also details her time spent working at Disney and how that experience became a fork-in-the-road moment that shaped her future in the industry. McCollum also shares the advice that has shaped how she goes about her work each and every day, which she has passed along to her own children. McCollum also details some of the highlights of her career in public relations including trips to the Super Bowl and the Olympics.