The SEO industry is full of lies, and you have probably heard the biggest lie -- in fact, it might even be the reason you're not at the top of page 1. The biggest lie is this: "content is king." Learn why content is not king, what actually is king, and how you can leverage this to get your website to, and keep it at, the top of the search engines. Furthermore, you will start to learn how the SEO industry really works, and how and why very few people in the world actually do most of the "real" SEO, no matter the agency with which you're working. I have been one of those people for my entire SEO career and, unlike most, can explain it without the BS or the fluff. Perhaps the most important lesson in this episode is this: if you're not at the top of the search engines, your SEO agency is wasting your time and wasting your money. This episode  ...