Launching a product successfully is important — but what happens after the launch momentum fades?

In this episode of the Growth Natives Podcast, host Akanksha Dass, Director of Marketing & Communications at Growth Natives, sits down with Taran Nandha, Founder & CEO of Growth Natives, to unpack a critical question faced by founders, CMOs, and revenue leaders: Do you need a GTM launch partner — or a long-term GTM growth partner?

The conversation explores how companies often confuse campaign execution with sustainable growth strategy, and why long-term GTM partnerships focus on building scalable revenue systems rather than short-term momentum.

🎯 In this episode, you’ll learn:

What differentiates a GTM launch partner from a long-term GTM partner

Why launch success doesn’t always lead to sustainable growth

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