GenG
Stagione 1
Coldplay Concerts & Sustainability: Can we learn from them?
di BUas Green Office
Coldplay Concerts are known for being absolutely INCREDIBLE! Good vibes, good music, and a good performance! And even better, they do everything in their power to make their concerts as sustainable as possible! This has led the band to reduce their carbon footprint by 59%. However, is that really the case? Is it possible for such a HUGE production to reduce their carbon footprint with more than 50%? Lets dive into this with BUas’ Leisure & Events Fereshteh Adi Saatlo Anzures and Xavier Doelmoengin to find out! Want to read the same article that we read for this episode? Here you go: https://www.bbc.com/news/articles/c3ggj56wzg1o
Apple: if you have never heard of it, you are either under the age of 5 or not from this planet. Why? Because of Apple’s branding everyone knows about the tech company. In this EP we talk about Apple’s branding, and more specifically, greenwashing. Because what is branding? What is greenwashing? And is Apple really doing the best they can to be more sustainable? Let's dive into this with BUas’ Games & Media Assen Panov and Devlin van Doormalen to find out! Want to read the same article that we read for this episode? Here you go: https://www.linkedin.com/pulse/apple-greenwashing-cult-wildflowers-of-london-marketing/