Episode 163: Creating Seamless Consumer Experiences in 2024

DCA Commerce Code di Digital Commerce Alliance

Note sull'episodio
This week on Commerce Code we speak with Jill Moser, the Senior Vice President of Global Loyalty and Offers at Mastercard Data & Services. Mastercard Data & Services is the professional services arm of Mastercard, enabling businesses to drive stronger value beyond the transaction. We're planning to cover a lot of ground - including:
  • Consumer preferences and discovery - are people still prioritizing experiences over things, and how does that change merchants' approach to the market?
  • How do we create seamless experiences for consumers? and
  • We'll get Jill's perspective on the future of offers and loyalty as someone who's worked with those programs in retail, banking and now at Mastercard.