This week, freshman Daymar Dickerson interviews business consultant, Bill Dietz. Bill joined the Small Business Development Center at Gannon in July 2020 and brings more than 39 years of experience in digital and print media marketing. A seasoned marketing professional, Bill is highly skilled in leveraging data, analytics, and market insights to develop effective growth strategies for a wide range of clients.

In his role at the SBDC, Bill provides customized consulting services to Erie entrepreneurs and small businesses, supporting them through every stage: from start-up and early development to expansion and acquisition. His expertise in audience analytics and strategic planning helps business owners make informed decisions, strengthen their market presence, and achieve sustainable growth.