On this episode of CMA Connected... we explore why Alpine is the leader for Jeep and truck audio upgrades and how these vehicle-specific solutions can create new opportunities for Canadian retailers. We’ll look at Alpine’s extensive Jeep upgrade options, its growing lineup of solutions for Ford F-Series trucks, available subwoofer enclosure options, and source unit upgrades designed specifically for Jeep applications. We’ll also discuss the bigger business opportunity, including how dealers can turn the massive Jeep and truck market in Canada into a profitable audio category by offering customers complete, purpose-built upgrade solutions.