Business Isn't Hard

Business Isn't Hard

di Oliver Howard

Building a Marketing Agency with Eric Olsen

In this episode, I sit down with Eric Olsen, Founder and CEO of Fasturtle and Refered, to break down the key principles that fueled his success. From going door-to-door to land his first clients to scaling a thriving agency, Eric shares how a simple shift in mindset—How can I help you?—transformed his networking and sales approach. We also dive into building a strong company culture, the hiring lessons he learned the hard way, and why initiative is the #1 trait he looks for in new hires. Plus, Eric shares his biggest insight into why he's been so successful (hint: it doesn't have to do with him). Want to level up your career and business? This episode is packed with actionable advice to help you get there.

10 Takeaways from the First Ten Episodes

In this special episode, I’m breaking down the top 10 biggest takeaways from the first 10 episodes of Business Isn’t Hard. After talking with incredible business leaders, entrepreneurs, and experts, I’ve compiled the most valuable lessons—actionable insights that can help students and young professionals level up their careers, mindset, and business skills. Whether you’re just starting out or looking for real-world strategies to succeed, this episode is packed with gold nuggets from the best in the game.

Building Your Skillset with Todd Altomare

Success doesn’t come to those who wait—it comes to those who take action. In this episode, Todd Altomare breaks down the key habits that drive real results: being proactive, building valuable skills, and surrounding yourself with the right people. From leveraging LinkedIn for networking to mastering time management, this conversation is packed with insights you can apply today. Plus, we define what makes an effective leader and how you can develop those qualities yourself. If you're serious about growth, this episode is a must-listen.

Tips for Growing Your Career Quickly with Devonte Cummings

What separates people who rise quickly in their careers from those who stay stuck? In this episode, I sit down with Devonte Cummings, Vice President at PNC Bank, to uncover the real keys to rapid career growth — and spoiler: it’s not just about working hard. Devonte shares why taking a genuine interest in people, following up like it’s your job, and tackling problems head-on are game-changers in any career. We also talk about the power of betting on yourself, embracing uncomfortable challenges, and how patience can accelerate long-term success. Whether you’re aiming for your next promotion, trying to make a name for yourself, or just figuring out how to stand out in your company — this episode is packed with strategies you can use today.

A Big Fish in a Small Pond with Mike Iben

In this episode, we dive into the story of a leader who faced major challenges and turned a struggling company around with a unique blend of tough decisions and creative thinking. You’ll hear about the mindset behind success, the risks that paid off, and the gritty determination it took to push through when the odds were stacked against him. If you're looking for real-life lessons on resilience, leadership, and how to make bold moves in business, this episode is packed with insights you won’t want to miss. Get ready for a behind-the-scenes look at what it really takes to grow and lead.

Leading with a Chip on Your Shoulder with Robert Brill

In this episode, Robert Brill, CEO of Brill Media, takes us behind the scenes of his journey from a passionate advertiser to the leader of a successful digital advertising business. He opens up about the struggles and breakthroughs that shaped his career—how he went from being a one-man show to scaling his company, and the mindset that kept him going through the toughest times. Robert reveals the importance of delegation, building relationships, and embracing grace in both business and life. You’ll hear how creating a personal brand and leaning into your unique strengths can accelerate success. This episode is packed with insights for anyone looking to grow their business or career. Don’t miss out on the key lessons from Robert’s journey! Learn more about Robert and Brill Media at brillmedia.co and connect with him on LinkedIn here.

How to Interview with Shannon Schweser

Standing out in the hiring process isn’t about being perfect—it’s about being strategic. In this episode of Business Isn’t Hard, we break down what truly matters in interviews, how to land the job you want, and how to make an impact once you're hired. You’ll learn why chasing perfection is a losing game, why asking obvious questions can be your greatest advantage, and what executives really look for when they hire and promote. This conversation is packed with actionable insights that will shift your mindset and give you the tools to present yourself as the best version of you—whether you're walking into an interview or leading a meeting. If you’re ready to take control of your career, this episode is a must-listen.

The Simple Way to Grow Your Business with Jack Wight

What does it really take to grow a business? In this episode, I sit down with Jack Wight, CEO of RECOM, to break down the real steps to scaling a company—no fluff, no buzzwords, just straight execution. We dive into: ✅ How Jack turned a simple buying-and-selling concept into a rapidly growing business ✅ Why your first real sale matters more than any funding round ✅ The power of focus—how great companies grow by doing less, not more ✅ How setting clear metrics and accountability drives business success ✅ Why over-communicating your mission keeps your team aligned and engaged If you're serious about building and scaling a business, this episode is packed with actionable insights you won’t want to miss.

Authenticity and Compassion with Kristy Neick

In this episode of Business Isn’t Hard, Kristy Neick from Cox Media pulls back the curtain on what it really takes to build a high-performing team and stand out in your career. From trust and collaboration to taking initiative beyond your job description, Kristy reveals the key strategies that will set you apart in today’s competitive world. Learn how to avoid the toxic traps of negativity, leverage LinkedIn for game-changing connections, and embrace leadership with empathy and authenticity. Don’t miss out on this powerful conversation that’s packed with actionable tips!

Avoidable Mistakes and Work Ethic with Nick Dove

In this episode, I chat with Nick Dove, President of Heritage Global Partners, Inc., about the principles that fueled his rise from ticket sales to global leadership. Nick reveals how mastering rejection, embracing a relentless work ethic, and avoiding small, sloppy mistakes can set you apart. Learn why talent alone isn’t enough, how to build teams that thrive under pressure, and the surprising role of physical activity in staying sharp.

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