Disrupting a billion dollar industry. Jimmy Kim aims to solve ecosystem fragmentation through unified Email, SMS, Reviews and Loyalty with Sendlane

Bitesized: Marketing | Entrepreneurship | Brand Building di Bitesized

Note sull'episodio

Disrupting a billion dollar industry.

Jimmy Kim is founder and CEO of Sendlane, a unified email, sms and reviews platform that places tech consolidation and consumer journeys at the center of how they think about retention marketing.I loved this quote from Jimmy when he spoke about why he built Sendlane and what drives his vision for the platform:“Im solving for the marketer”Fragmentation, silod execution, data loss - these are all challenges marketers face, Jimmy aims to solve that.

Highlights from the episode

  • Jimmy's journey from car sales to in-house brand partner, to founding sendlane
  • How Sendlane was born out of an internal need & tool created for his own companies
  • Why Sendlane? solving data delays & creating one unified, consolidated system
  • Email first, ... 
 ...  Leggi dettagli
Parole chiave
sms marketing