The Future of Customer Ownership and Attribution: Insights from Trackier & Apptrove's Udit Verma
Analytics Insight di Analytics Insight
Note sull'episodio
Udit Verma, CMO & Co-founder of Trackier & Apptrove, discusses customer ownership, first-party data strategies, attribution challenges, walled gardens, and the future of performance marketing.
Parole chiave
analytics insight