True Colors: A School Branding Podcast

True Colors: A School Branding Podcast

por Madison Carr

Temporada 1

Episode #17: Principals and Effective School Leadership w/ Mark Zockoll

On this episode of True Colors, we're joined by Mark Zockoll from Christian Principals Podcast. Mark helps shine light on the role of principals when it comes to reflecting your school's true colors. He provides insight and understanding for what supports effective leadership, managing board relationships, and interacting with parents and families. Find Mark on LinkedIn: https://www.linkedin.com/in/mark-zockoll-a2863876/ Visit Mark's website: https://www.christianprincipalspodcast.com/ Find Madison on LinkedIn: https://www.linkedin.com/in/madisoncarr/ Visit Madison's website: https://www.creativechameleonstudio.com/

Episode #16: Align Your School Team For Best Marketing Efforts w/ Penny Abrahams

On this episode, we talk to school consultant Penny Abrahams, from Independent School Management. Penny has worked with 100s of schools and imparts her insight on the importance of alignment and a long-term vision for your school enrollment plan. We cover the key areas to look at when evaluating your school's health, how to find a consultant that is a right fit, and who should be involved in developing your enrollment plan. Find Penny on LinkedIn: https://www.linkedin.com/in/abrahamspenny/ Visit Independent School Management: www.isminc.com Find Madison on LinkedIn: https://www.linkedin.com/in/madisoncarr/ Visit Madison's website: https://www.creativechameleonstudio.com/

Episode #15: Supercharge Your School's Marketing Strategy w/ Bianca Coleborn

On this episode, we're joined by Bianca Coleborn of School Marketing Manifesto. Bianca has seen firsthand the ups and downs of school admissions and marketing and now helps equip marketing teams with strategic development. We discussed the nuances of marketing plans and strategies, best practices for creating a long-term vision for your team, and the benefit of retreats for a marketing team. Find Bianca on LinkedIn: https://www.linkedin.com/in/bianca-coleborn/ Visit Bianca's website: https://www.schoolmarketingmanifesto.com/ Find Madison on LinkedIn: https://www.linkedin.com/in/madisoncarr/ Visit Madison's website: https://www.creativechameleonstudio.com/

Episode #14: Campus Chats w/ Downe House Riyadh

On this episode, we look at the inner workings of the admissions process at Downe House Riyadh. We're joined by the director of admissions and marketing, Sowmiya Muralidharan. She is a leader who thrives on shaping mindsets, fostering team well-being, and building genuine relationships. Equipped with years of experience and know-how, she sheds light on the process of turning interest into enrollment and crafting top-tier parent experiences. Learn more about Downe House Riyadh: https://downehouseriyadh.com/ Find Sowmiya on LinkedIn: https://www.linkedin.com/in/sowmiya-kasthuri-45b46542/ Find Madison on LinkedIn: https://www.linkedin.com/in/madisoncarr/ Visit Madison's website: https://www.creativechameleonstudio.com/

Episode #13: Campus Chats w/ Demotte Christian Schools

On this episode, we step through the doors of a school and hear about the victories and challenges of managing a school's brand. Amber Donnowitz is the Director of Communications & Outreach at Demotte Christian Schools. In this interview, we talk about her day-to-day tasks, the lessons learned in marketing, and how the school navigates a changing market demographic. Learn more about Demotte Christian Schools: https://www.demottechristianschools.org/ Find Madison on LinkedIn: https://www.linkedin.com/in/madisoncarr/ Visit Madison's website: https://www.creativechameleonstudio.com/

Episode #12: Why Murals Can Transform Your School’s Space w/ Marie Saint-Cyr

On this episode, we're joined by Marie Saint-Cyr from Saint-Cyr Art Studio. Marie and her team specialize in designing and implementing stunning murals that beautify and enhance school spaces. We discuss what the mural painting process entails, why it's impactful for schools, and important things to know before beginning a mural. Find Marie on LinkedIn: https://www.linkedin.com/in/mariesaintcyr/ Visit Marie's website: https://www.saintcyrartstudio.com/ Find Madison on LinkedIn: https://www.linkedin.com/in/madisoncarr/ Visit Madison's website: https://www.creativechameleonstudio.com/

Episode #11: Schools & The Digital Marketing Age w/ Brendan Schneider

On this episode, we're joined by Brendan Schneider of Schneider B Media. Brendan helps schools with digital marketing, making sure their online presence amplifies their reach and increases their enrollment. We discussed the details of digital marketing and the importance of schools embracing this new age. Brendan also gives warning signs a school should look out for, actionable advice on straightening you strategy, and insight into the world of fractional digital marketing. Find Brendan on LinkedIn: https://www.linkedin.com/in/brendanschneider/ Visit Schneider B Media's website: https://www.schneiderb.com/ Find Madison on LinkedIn: https://www.linkedin.com/in/madisoncarr/ Visit Creative Chameleon Studio: https://www.creativechameleonstudio.com/

Ep. #10: How Strategy & Coaching Helps With Your Admissions w/ Miriam Stein & Laurie Ehrlich

On this episode, we hear from Miriam Stein and Laurie Ehrlich from Thrive Hive. With a background in working together on an admissions team, they now help schools create bespoke enrollment strategies. We discuss how data impacts enrollment, what kind of data every school should be tracking, why a strategy is important, and how coaching can help your admissions team evolve and grow. Find Miriam on LinkedIn: www.linkedin.com/miriamstein Find Laurie on LinkedIn: https://www.linkedin.com/in/lauriebehrlich/ Visit Thrive Hive's website: www.thrivehive.group Find Madison on LinkedIn: https://www.linkedin.com/in/madisoncarr/ Visit Creative Chameleon Studio: https://www.creativechameleonstudio.com/

Episode #9: How A Website Makes Your School Shine w/ Mitchell Slater

Websites are a complex, multi-layered asset for your brand. On this episode, we're talking with someone who is deeply knowledgeable about them, especially in regards to a school’s site. Mitchell Slater of Slater Strategies is a web wizard, having led many schools through the process of upgrading their websites. He helps schools leverage their SEO and enrollment marketing and get the most out of their marketing efforts. Find Mitchell on LinkedIn: https://www.linkedin.com/in/mitchellrslater/ Visit Mitchell's website: https://schoolsuccessmakers.com/ Find Madison on LinkedIn: https://www.linkedin.com/in/madisoncarr/ Visit Creative Chameleon Studio: https://www.creativechameleonstudio.com/

Episode #8: Helping Heads Grasp The Business of Schools w/ Peter Baron

On this episode, I’m joined by Peter Baron of Moonshot OS. He leads workshops, retreats, and sessions that help school heads grasp the business side of leading a school. Peter is here to peel back the curtain on some of these more daunting elements of running a school efficiently. Find Peter on LinkedIn: https://www.linkedin.com/in/peterbaron/ Visit Peter's website: https://www.moonshotos.com/ Find Madison on LinkedIn: https://www.linkedin.com/in/madisoncarr/ Visit Creative Chameleon Studio: https://www.creativechameleonstudio.com/

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