Too often in remodeling, profit leaks are blamed on the construction phase. A delayed material order, a missing detail, an indecisive client, or a subcontractor waiting for answers can quickly derail a project.

But what if those costly problems actually began long before construction started?

In this episode of The Why We Build Podcast, Greg sits down with veteran designer and business coach Betsy Brandenburg to explore the concept of Upstream Profit Protection and why the design phase may be the most powerful risk management tool in your business. Betsy shares how incomplete design, poor communication, and unclear processes create downstream chaos, and how intentional planning can dramatically improve profitability, client experience, and team alignment.

In This Episode, You'll Learn: ...