The Power of Building and Owning ...

The Power of Building and Owning Your Audience In A Digital Economy

The Kickback With Keri: Black Entrepreneurship & Business Sp... por Keri Henderson, Small Business Consultant & Entrepreneur
9 jun 2026
16:49

Notas del episodio

#38: Creators have the power and Hollywood is taking notice. KevOnStage's new deal with Tubi proves it.

There was a time when shows couldn't get the green light without studio backing. These days, creators aren't waiting for an industry to validate them.

Instead, they are creating their own content and building their audiences and studios and streaming platforms are knocking on their door.

This week we’re breaking down comedian and creator KevOnStage's new expansive partnership with Tubi, Jordan Brand scaling back it's first sneaker and the leadership lessons we can learn from Kevin Hart.

In this episode, we discuss:

  • What KevOnStage's historic Tubi partnership signals for the creator economy
  • Why audience ownership matters more than ever
  • How legacy brands like Jordan Brand can remain relevant with the change in sneaker culture
  • Why every founder isn't meant to be CEO

Whether you own your audience, are working to regain your audience or have to learn how to get out of your own way, the theme is the same: know where the power lies.

Resources:

📲 Connect with me kerihenderson.com/links

📧 Subscribe to The Kickback With Keri Newsletter kerihenderson.com/newsletter

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Palabras clave

KevOnStage
Tubi
Creators of Color
Kevin Hart
Jordan Brand
creator economy
business lessons
Nike
founders
YouTube