Week 2: Context - Design for Real Humans, Not Generic Audiences

Ever pick up a book and realize it's book 3 of a series? Or get an unnecessarily complicated email? That's what happens when we forget about context.

This week we dive into Context, the first dimension of the CARING Framework.

In This Episode

• The cognitive science behind context (your brain is a tiny desk)
• Why people need personal relevance before technical details
• Universal Design for Learning and why good design is universal design
• Week 2 instructions: two options (Quick Start or Customize)
• How to create audience profiles that save time
• Real demo: same 3 facts, completely different messages for families vs. business clients

Plus:

Why this  ...